By gender, it is divided into men, women, and unisex.
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On the basis of category, the market is divided into skin and sun care products, hair care products, deodorants & fragrances and makeup & color cosmetics. The cosmetics industry has been segmented on the basis of category, gender, distribution channel, and region.
Get more information on this report : Request Sample Pages Therefore, increase in awareness of probable side effects of cosmetics and skin concerns among customers is an important factor that limits growth of the market as a whole. Moreover, extensive use of color cosmetic products for eyes and lips can also cause many skin diseases and consequential health hazards. Long-term and extensive use of chemical rich shampoos, serums, and conditioners lead to heavy hair fall problems. Chemicals used as ingredients in cosmetic products can have many adverse side effects on skin. In addition, application of cosmetic products on a daily basis could be dangerous for skin. However, chemicals used in manufacturing of cosmetic products can harm an individual’s skin or other parts of the body. Collectively, all strategies adopted by manufacturers drive the global cosmetics market. This also helps in increasing revenue of companies operating in this industry. Moreover, use of natural ingredients for manufacturing of cosmetics products, which does not have any adverse effect on skin, is a popular strategy of manufacturers to attract more customers. As cosmetics have become an integral part of individual’s lives, consumers, especially women, prefer to use cosmetics products, which are handy and easy to use while travelling or attending social meetings. Innovative strategies such as new product launches with natural ingredients and appealing packaging have been adopted by manufacturing companies to increase sales of their cosmetics products. Manufacturers are changing their product branding and advertising strategies to accelerate their sales across various countries. Hence, such changing lifestyles, have led to growth of the global cosmetics market. Presently, along with women, there is a rise in use of cosmetics among men in their daily routine, which complements growth of the global cosmetics market demand. In addition, growth in consciousness about external beauty along with individual’s internal intellect has become one of the major driving factors for use of cosmetics in the global market. Presently, cosmetics have become an indispensable feature of modern lifestyle of individuals. The global cosmetics market size was valued at $380.2 billion in 2019, and is projected to reach $463.5 billion by 2027, registering a CAGR of 5.3% from 2021 to 2027.
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